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Articles from HOKA

HOKA Unveils 2025 Global Brand Campaign: Together We Fly Higher
HOKA®, a division of Deckers Brands (NYSE: DECK) introduces its 2025 global brand campaign, “Together We Fly Higher,” celebrating the unifying power of running in bringing people together to push further. The campaign underscores how support fuels individual progress and the importance of community in helping runners succeed. The campaign will roll out globally across out-of-home, social, digital, and connected TV national video spots.
By HOKA · Via Business Wire · July 10, 2025
Introducing the Rocket X 3: a New Race Day Icon Engineered for Speed
HOKA®, a division of Deckers Brands (NYSE: DECK), introduces the Rocket X 3, a race-day shoe designed to help runners reach personal bests. The Rocket X 3 delivers speed, long-haul comfort, and race-day stability for runners looking to conquer their next road race. The Rocket X 3 is available now on HOKA.com and authorized dealers worldwide.
By HOKA · Via Business Wire · July 1, 2025
CORRECTING and REPLACING PHOTO HOKA Launches Mafate X: Redefining the Original HOKA Trail Shoe – Now Evolved for Modern Ultra Racing
Please replace the photo for release dated May 15, 2025, with the accompanying corrected photo.
By HOKA · Via Business Wire · June 18, 2025
HOKA® Announces the Launch of Speedgoat 6: Designed to Conquer the Trail
HOKA®, a division of Deckers Brands (NYSE: DECK), is proud to debut the latest iteration of the award-winning Speedgoat franchise; the Speedgoat 6. The newly designed Speedgoat was built with an optimal balance of cushioning and traction, making it an ideal solution for training or racing.
By HOKA · Via Business Wire · July 15, 2024